In the last few years, CNG has become 'The Fuel' rather than ‘The Alternate Fuel’ for the petrol engine vehicles throughout the country. In order to encourage the use of CNG, PSO has been playing a pivotal role for the last 15 years, in promoting this environment-friendly fuel for the general public.
CNG business in Pakistan has recorded a substantial growth in the last number of years and today we, as a nation, are the largest CNG consuming country across the world with approx. 2.7 million CNG vehicles on road.
PSO CNG Business:
Pakistan State Oil, the largest Oil Marketing Company in Pakistan has maintained its leadership position among OMCs in the CNG industry since inception.
PSO was the first Oil Marketing Company to commission CNG facility in January 1996.
Over the years, PSO have come a long way with dedicated and sincere efforts and today we have 253 PSO CNG stations in operations in more than 34 cities and town across Pakistan.
In order to ensure the safety standards, all PSO CNG dispensing facilities are carefully inspected by qualified and equipped HSE specialists on regular basis.
Pakistan State Oil has always considered safety as investment. We consider safety as a prime concern and gives due priority to this aspect. PSO believes that all accidents/ incidents are preventable and our first aim is excellence in HSE standards in all PSO businesses. In order to ensure “Zero incident” at PSO CNG stations, knowledge pertaining to the safety and technical aspects of CNG business is obligatory. Therefore, PSO With this vision, PSO arranges CNG Technical Training Seminars on countrywide basis.
In order to encourage safe use of CNG in Pakistan, PSO has been playing a remarkable role by instigating “CNG Customer Awareness Campaign” through print a as well as electronic media (radio) all over Pakistan, which is our step to create safety awareness for general public.
PSO is voluntarily arranging safety awareness campaigns at PSO CNG to act as a socially responsible organization and educate general public to follow safety requirements for proper and safe use of CNG fuel in their vehicles.
In order to further reinforce safe use of CNG among the masses, PSO has taken another step in highlighting safe product usage and to public education. Therefore, PSO has arranged CNG Customers’ Safety Awareness Campaigns at its CNG stations in all the major cities. These workshops and campaigns have been well received and your Company’s initiative to organize such events has been appreciated by the CNG Business partners, CNG Customers and the CNG industry at large.
CNG is a generic product, therefore in order to attract consumers towards PSO CNG stations; we initiated Brand Building Activities and organized CNG Customer Care Days throughout Pakistan with various promotional campaigns. This event helped us in creating brand equity for its CNG business and strengthening customer loyalty for PSO CNG stations.
PSO stations are well equipped with Gas leakage Detection systems which automatically shut off the gas supply on detection of leakages in the system. Furthermore, Quantity Measurement Units visit each CNG station in Karachi to monitor the quantity and quality of product being delivered to the customers.
PSO Major Highlights - FY 2010
PSO has maintained its leadership position in the CNG sector with 22% of the total market share despite a continued ban on issuance of licenses to CNG stations and ongoing gas load shedding.
PSO’s sales volumes grew by 02% in FY-10 against industry growth and provided additional revenue for the Company.